Case Study — How Afrikan Vikapu Helped Melisa Increase Market Sales by 28%
This is a practical, behind-the-scenes look at one of our favorite projects: how a story-first approach to a simple market bag the Afrikan Vikapu became a measurable growth lever for a local market brand. (Note: the figures below are from an anonymized composite based on Moonprints-Africa projects to protect client confidentiality while showing real tactics that work.)
